ASSOS Chamois Crème makes long rides more enjoyable and comfortable by reducing friction, keeping your skin cooler and - due to its antibacterial properties - it prevents inflammation and bacterial or fungal infections on your skin. Apply a thin layer of Chamois Crème to your skin and padded insert before you ride.  Assos also recommends applying a thin layer onto your shorts' insert after every laundering to maintain suppleness, elasticity and antibacterial properties.  ASSOS Chamois Crème is used by all kinds of cyclists, regardless of the brand of their shorts.   If you ride frequently or are susceptible to irritation in your seating area, ASSOS Chamois Crème is a must-have!